January 2020 Like For Like Sales Figures

January 2020 Like For Like Sales Figures

Like for like sales figures bounce 5.5% for hospitality providers in January.

 

According to analysis of more than 1,500 sites using S4labour software, overall like for like sales were up 5.5% in January 2020, compared with the same month in 2019.

 

Unlike the vast majority of 2019, it was sites outside of London that saw the strongest sales growth, with a 6.1% uplift in sales outside the capital and a 3.2% rise in London.

 

There was also a small divergence between sales of food and drink. Drink sales in January 2020 were up 6.3% on January 2019, with food sales seeing a more modest rise of 4.3%.

 

The strong like for likes sales figures from the first month of 2020 should be put into the context of a relatively weak January in 2019, where sales were down 0.9% on 2018.  Last years dip in sales could have been linked to the growing number of people undertaking Dry January and Veganuary. With evidence that growing numbers of people participated in both initiatives in 2020, this month’s figures suggest that operators have managed to attract guests with a diverse range of preferences, catering for those cutting down on alcohol or meat. The figures fit in with a wider trend of the resurgence of the wet led pub.

2019 Like For Like Sales Figures

2019 Like For Like Sales Figures

Like for like sales figures up 1.7% for hospitality providers in 2019 compared to 2018.

 

According to analysis of more than 1,500 sites using S4labour software, like for like sales in 2019 were up 1.7%, compared to 2018.

 

While 2019 had several ups and downs, it followed a year that included record breaking warm weather and a football world cup, so growth for the year is encouraging for the sector.

 

As we saw throughout the whole year, London out performed the rest of the country, this resulted in like for likes sales growth of 2.6% compared to 1.5% outside the capital.

 

Although it was not true for every month of 2019, food focused businesses often had the better of the sales growth. Overall, this resulted in 2% growth in like for like sales over the year, compared to a smaller rise of 1.2% in sales for wet-led sites.

 

One trend that we will continue to look out for in 2020 is the rise of the wet-led site out side of the capital. For much of the last decade, figures have shown that public drinking is in decline, However, these figures suggest a much more healthy picture of the industry outside of London. Wet-led sites outside of London enjoyed a boost of 1.8% in sales in 2019, sites in London shrunk a fraction, with a drop of 0.1%. This shows just how impressive the food orientated businesses are inside the capital, with like for like growth of 8.8%, they are driving the majority of the capital’s sales growth.

November Sales Figures

November Sales Figures

Like for like sales figures grow 6% for hospitality providers in November 2019.

According to analysis of more than 1,500 sites using S4labour software, overall like for like sales grew by 6.0% in November 2019 compared with the same month in 2018.

There was positive like for like growth for both food and drink sales with the split being relatively equal. Food sales grew by 5.5%, with drinks sales up 6.2%.

Like previous months, there was a geographic skew towards London and the rest of the country, with like for likes up 7.5% in the capital, while sites outside London had a positive 5.6% increase in like for likes.

Across the country, it was drinks focused business that saw the greater sales growth in November, with a 6.8% rise in like for like sales, while food led business, who have typically had the better like for like figures throughout 2019, we up 4.9%.

The positive like for likes in November follow modest growth in October and operators will hope that it’s a good signal for Christmas trading.

October Sales Figures

October Sales Figures

Like for like sales figures grow 1.1% for hospitality providers in October 2019.

According to analysis of more than 1,500 restaurants, pubs, bars, hotels and cafes that use S4labour software, sales of both food and drink were down 3% in September 2019 compared to September 2018. The dip in the performance follows 2 months of particularly strong sales over the summer period. 

 

The figures compare sales of food and drink in September 2019 v September 2018. The low levels of rainfall and higher than seasonal average temperatures that resulted in strong sales performance in September 2018 were not factors for this September and could have dampened appetites for eating and drink out.

 

Overall, hospitality sites that are drink focused dropped 4.8% in like for like sales and sites that are food focused saw a modest 1.1% decline in like for like sales.

 

Looking at wet-led pubs, it was a decline of 5.1% in drink sales that was the standout figure. The Rugby World Cup would have helped draw some drinkers into these sites, however the earlier kick off times may have muted the bounce in sales that a major sporting event can bring to drink focused businesses. A fall of 3.7% in food sales further compounded the results at drink focused businesses.

 

Food focused pubs also faced a small decline in like for like sales in September 2019, although to a more modest extent, with a food slipping by 1.7% and drink 0.2%. The inclement weather compared to the same period in the previous year is likely to have been a significant factor to these figures.

September Sales Figures

September Sales Figures

Hospitality providers like for like sales drop 3% in September 2019.

 

According to analysis of more than 1,500 restaurants, pubs, bars, hotels and cafes that use S4labour software, sales of both food and drink were down 3% in September 2019 compared to September 2018. The dip in the performance follows 2 months of particularly strong sales over the summer period. 

 

The figures compare sales of food and drink in September 2019 v September 2018. The low levels of rainfall and higher than seasonal average temperatures that resulted in strong sales performance in September 2018 were not factors for this September and could have dampened appetites for eating and drink out.

 

Overall, hospitality sites that are drink focused dropped 4.8% in like for like sales and sites that are food focused saw a modest 1.1% decline in like for like sales.

 

Looking at wet-led pubs, it was a decline of 5.1% in drink sales that was the standout figure. The Rugby World Cup would have helped draw some drinkers into these sites, however the earlier kick off times may have muted the bounce in sales that a major sporting event can bring to drink focused businesses. A fall of 3.7% in food sales further compounded the results at drink focused businesses.

 

Food focused pubs also faced a small decline in like for like sales in September 2019, although to a more modest extent, with a food slipping by 1.7% and drink 0.2%. The inclement weather compared to the same period in the previous year is likely to have been a significant factor to these figures.

August Sales Figures

August Sales Figures

6.1% uplift in hospitality sales in August 2019. 

According to analysis of more than 100 restaurants, pubs, bars, hotels and cafes that use S4labour software, sales of both food and drink were up 6.1% in August 2019 compared to August 2018. This follows on from a 5.4% uplift in like-for-like sales in July.

This month’s figures can be characterised by the impressive boost in performance for drink focused business, where the overall rise in sales was 9.6%, made up of 11.1% growth in drinks sales and supported by 3.5% rise in food sales.

Drink sales were also the driving force behind further positive sales figures in food focused businesses. A boost of 5.1% in drink and 1.2% increase in food sales meant that food led pubs delivered a 2.8% increase in like for like sales compared with August 2018.

As the summer months come to a close, this month’s sales figures paint not only a healthy picture for the hospitality industry in August but also for the summer holiday period, a trend that was also true of 2018.

August’s results are particularly encouraging for drink focused pubs, where like for like sales have slightly lagged behind the results posted in food focused pubs during 2019.

As attentions turn to Autumn and Christmas trading, hospitality providers will be looking to build on the momentum gathered over the summer, where despite interchangeable weather, plenty of positives can be taken.